3 Minute Fight Week
Every week, I break down the money, the deals, and the decisions in fight sports — the operator’s read, in three minutes.
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I’ve spent 20+ years inside this business — as a fighter, a promoter, and an operator. Every week I sit down and write the one email I wish someone had sent me when I was coming up: what actually moved in fight sports last week, and what it means.
No recaps. No hype. No press-release regurgitation. Just the economics, the deals, and the decisions — from someone who’s sat in those chairs.
— Adam
Who I am
Adam S. Kovacs — builder of 7+ fight brands across promotion, media, and events. I ran Karate Combat from 2017 to 2023, co-created Dirty Boxing, and now I write about the business of fighting the way I lived it: from the inside.
This newsletter is my weekly letter to fighters, coaches, promoters, investors, and brand builders who want the real economics — not the highlight reel.
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